Concepting to Prep for Biotech Photography:
A quick, behind the scenes slideshow of a recent shoot for Vitality, a start up company in Cambridge MA.
Our photo brief was to create images for publicity and marketing for a new pharmaceutical tool to help people remember to take their medicine.
We shot on location in a kitchen in Cambridge for ease and a realistic look. To capture the lights on the wall and the pill bottle, we used a slow shutter and hot lights, balancing the whole image in post.
Music by Daniel Ian Smith’s New World Jazz Composers Octet, composed by Ted Pease.
Related Stories from the Studio . . .
Photography can directly effect your brand consistency. Don't make these classic mistakes and show your clients photos that don't reflect your quality.
Yes, we are still doing industrial product photography. We are just doing it remotely, which, actually, isn't new and isn't that hard!
Nailed the macro product photography!
Here's a quick little post about how we created micro product photography for manufacturing to help a client's tiny products stand out from the crowd and "sing" for their potential buyers.