Concepting to Prep for Biotech Photography:
A quick, behind the scenes slideshow of a recent shoot for Vitality, a start up company in Cambridge MA.
Our photo brief was to create images for publicity and marketing for a new pharmaceutical tool to help people remember to take their medicine.
We shot on location in a kitchen in Cambridge for ease and a realistic look. To capture the lights on the wall and the pill bottle, we used a slow shutter and hot lights, balancing the whole image in post.
Music by Daniel Ian Smith’s New World Jazz Composers Octet, composed by Ted Pease.
Related Stories from the Studio . . .
Biotech product photography needs to appeal to a very select audience - engineers!
Tiny product photography big hit for publicity and articles in the high tech sector.
Photographing food is as much about timing as it is about composition and light. Bring out the hero plate too soon and the product is gonna start wilting under the lights
Product photography post processing is the key to showing your customers just how great your product is. Follow along as we make a client's watch sing!