A Poster for Murder!
Out of Sight… Out of Murder was a play being produced by my friends at The Footlight Club.
Each production at this theater gets a full promotional package of poster, postcards, banner and a variety of digital assets for social media.
I met with Director Kayte Duren, Assistant Director Amanda Bovoso and Producer Zach Best, along with the theater’s Publicity Director, Juliette McClendon, to plan out what kind of image we wanted to create.
It had to inform the audience of the tone and hint at the zany characters and premise.
Don't Forget the Character Portraits
The theater started doing character portraits over a decade ago. And, they have been a great way to give the actors an opportunity to show off their roles.
The publicity programs these into social media interviews, posts and even the headshot board by the theater entrance.
We have even used the character portraits in several collage pieces including The Footlight Club’s season brochure covers.
Supporting Live Theater!
At last count, I have created over 70 posters over the years, for a wide variety of productions.
Like any client, theaters have their own unique challenges and rewards.
The biggest reward, for me, is helping to support live theater, especially at this level.
Go out and support your local community theater, whether it is buying a ticket and going to a show or getting involved as an usher, actor, producer or photographer.
You will have so much fun!
- Tags: Footlight Club, poster
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