Yes, Theater brochures are important!
Yes, brochures are still a handy sales tool for almost any industry.
Not everyone is going to find you on the search engines. So how can you drive people to your site?
How about a handout that they can pick up at your events, at your friends’ events, at tradeshows, or even at your favorite ice cream shop?
The Footlight Club approached me about creating a photo for the cover of their new season theater brochure to celebrate the tech side of the theater. We decided that a nice dramatic image of theatrical lights would fit the bill.
However, it couldn’t be specific to any one show, so we concepted up the idea of a lighting technician hanging lights to tell the story.
This was done in the studio to avoid impacting the theater’s schedule. They were in full tech week mode!
We put a light in a lighting instrument and had our subject climb a ladder. The shoot was done in studio for better control of the situation and ease of doing our own lighting.
My thanks, as always, to the fine theatre folks for another fun collaboration!
Related Stories from the Studio . . .
The fun folks at the Footlight Club are photographed for poster marketing their production of Bye Bye Birdie. Rock and Roll!
Planning photography for the Gypsy poster before it had even been cast.
David Rodrigues and Katie Swimm brought in their cast of "You're A Good Man, Charlie Brown!" to the studio for some promotional poster and social media photography. We decided to have everyone in character and then match up the background colors to match their wardrobe... with the exception of Snoopy!
How we created our Halloween Themed Photoshoot with the help of The Boston Teen Acting Troupe and a noted brain doctor.