Corporate Lifestyle for Branding and Recruitment
Capturing the Company Culture
Photo libraries, also known as media libraries, are collections of images, often including Corporate Lifestyle photography, product and facility photography and other branding assets.
These assets can be used and shared by the company or marketing department, to build social media posts, web sites, presentations, email campaigns and other marketing materials that support the company’s brand message to their target audience.
How to Build a Corporate Lifestyle Photography Library
Most corporate lifestyle photography sessions starts with developing a shot list or set of goals. The photo shoot can be as short as a day or can last a week and span multiple locations.
Each shoot session is customized to meet your specific goals. These are images of your people, your company, your facilities. They will not look like generic stock photography.
They will look like your team, on their best day, working in your facilities, bonding and being successful.
Using Your Marketing Library
Corporate Lifestyle Photos are often used to help convey the company’s culture to new prospective employees and team members. They can be used in everything from banners on LinkedIn to collateral and posters at job fairs to the job listing on your company’s web site.
The other big use of these images is for recruiting the investors. How better to show your company’s diversity than with a photo.
After all, a picture is worth a thousand words.
Get in touch and start investing in the future of your company culture.
Get in touch!
Your next Corporate Lifestyle Photography Session is crucial.
After all, you only get one chance at that first impression. And, online, you never see the ones that get away!
Your project deserves more than a smart phone snap.
Let us know what’s going on and, we can help you reach for success!