In Person Brand vs Online Headshot
Harrison Monarth has a great article on the Entrepeneur blog about 7 types of photos you should never use on LinkedIn.
What it is really about is choosing the right photo for your chosen audience. And, whether consciously or not, where you put your profile is make a choice about who you are trying to impress, woo, or convince to hire you.
Generally, when you get ready to go out on a job interview, sales call, fundraising meeting or even a date, you make choices about what to wear, how to act, when to arrive, etc..
These decisions are making up your “in-person” brand. After all, a brand can be defined as the sum of the impression people have about a product, company or person.
But, how many people approach their online image the same way?
Harrison references some science behind how we perceive others that is interesting.
The real meat of the article is in his seven tips.
The biggest violation I see these days is number 6: The Selfie. “it’s not an acceptable method of photography for any professional endeavor… And, it’s lazy. Hand someone else the camera.”
If you desire to be taken seriously, make sure that you take your headshot seriously. Put some thought into it, prepare for it and remember, this is a representation of your “in person” brand.
Be sure to check out some of my other tips for headshots!
- Tags: Executive Portraits, headshots, How To...
Related Stories from the Studio . . .
People pick their attorneys very carefully. We created a family law attorney headshot with that in mind! See what she had to say about her experience
A Business Headshot is more than just a portrait. It is a marketing tool that represents you to your potential clients, partners and vendors.
One of the keys to a great company web site is consistent, awesome company headshots. Here are some tips to make sure your headshots match your brand.
Headshots are for creative credibility. People judge each other in a fraction of a second. And, on the internet, you never see the ones that walk away.