Hi Identity Headshot
Glen Hawkins reached out to me a couple of weeks ago to discuss updating his corporate headshot for his new cannabis branding and design company, Hi Identity Communication Design.
He and I have known each other for years from rubbing elbows at the Jamaica Plain Open Studios. He has done a number of projects for the organization when I was on the board.
The New Coronavirus Headshot Workflow
Of course, in these interesting times, creating something as personal as a commercial headshot can be a challenge.
We had our masks on for the shoot, right up until he stepped on set.
Safety first, as always!
The Corporate Headshot, Where to Start?
As is our usual methodology, we started with a frank conversation about what Glen Hawkins, the designer, stood for to his clients. From there, we discussed who was going to be seeing the headshot, where it would be seen and what kind of things that he wanted potential clients to take away from the experience.
Everything grew organically from that discussion, from the wardrobe to the color palette of the final image.
He was quick to post his new Hi Identity headshots up to LinkedIn and his other social media platforms.
And, the response was overwhelmingly positive!
Let’s All Stay Safe!
We are, like most everyone else in the world, are watching the coronavirus situation closely. And, we will continue to book clients, whether product, industrial or Hi Identity headshots, as long as we can do it and maintain safety for our crew and our clients.
Stay safe and I look forward to working with you!
Related Stories from the Studio . . .
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How we approached law office rebranding photography sessions for a recent law firm. And, how to think about client interaction casting.
Your picture is worth a thousand words. Make sure they are saying what you want to say.
Business and "not so business" as usual in the studio. Behind the scenes fun during the MacDougall Biomedical Communications Portraits for Biotech sessions.