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He who stops advertising…

could just as easily stop his watch to try and save time.

Concepting to Prep for Biotech Photography:

Hair poster key art photo illustration
Hair, at The Footlight Club

I was sitting in a client’s office the other day, talking about an upcoming project for a concept based still life. The conversation rolled around to the effectiveness of cutting back on marketing to save a buck.

He pulled out a piece of paper with one of the most apropos quotes I have seen in a long time.

“He who stops advertising to try and save money could just as easily stop his watch to try and save time.”

Neither of us knows who said it. He got it from one of his clients. If you know who to credit for it, let me know!

The poster is for Hair. Another in the series I have been creating for the Footlight Club, America’s Oldest Community Theater.

As always, a lot of fun and creativity went into the preplanning for the shoot.

In retrospect, the shoot itself was kind of quiet, as Jason, the stylist on set and our model, wrestled with the wigs to get strategic coverage.

Related Stories from the Studio . . .

The Pride and Prejudice play poster features the cast in this clean, modern poster created to promote the theater production and The Footlight Club.

Photographing Live Theatre for Theatrical Marketing: On Stage with OTP's Fear Project. How we captured an amazing performance for posters and reviewers.

David Rodrigues and Katie Swimm brought in their cast of "You're A Good Man, Charlie Brown!" to the studio for some promotional poster and social media photography. We decided to have everyone in character and then match up the background colors to match their wardrobe... with the exception of Snoopy!

Our Peter and the Starcatcher play poster, featuring a cgi pirate ship and compass, was created to promote the theater production and The Footlight Club.