Great headshots are engineered for ROI. They don’t happen by chance. Engineering the Perfect Headshot starts with a simple conversation.
Is your next photo shoot going to produce “a picture worth a million dollars”?
Four reasons why group portraits waste your marketing budget and how to plan for effective company headshots and get the best bang for your marketing buck.
Photography can directly effect your brand consistency. Don’t make these classic mistakes and show your clients photos that don’t reflect your quality.
Rebranding photography for a law firm or how to create the most flexible law firm pictures possible of busy lawyers & create group shots when we don’t have the time or space.
Sales trainers use a system to get the best results. So does this sales trainer headshots photo shoot!
Capturing the students in action photos at school for a school capabilities brochure. This wasn’t so much capture as it was planned improvisation of the students working with their teachers.
Photo Internship ends with revenge. The Photographer in the “Hot Seat”.
Baking the perfect photoshoot takes a little bit of work. But, it pays huge dividends for your marketing in the end!
Your picture is worth a thousand words. Make sure they are saying what you want to say.
Your company’s brand is driven by more than your corporate philosophy. In your prospect’s mind, it is illustrated by the photography on your site and in your sales materials.
Update your brand’s look with corporate photograph of your products, your services, your people and your customers.
Get photography that shows you as the hero you are to your clients. Show them how you solve their problems. Feed your social media and your sales tools with images that spark conversations that lead to sales.
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View books and admissions catalogs get refreshed every year with fresh faces and fresh photography. Here's a short list of how to build a media library for scholastic marketing programs.
My photographer is trying to get me to pay for a location scout before their shoot. Is it worth it? Yes, it is an investment in the success of your shoot!
If you call me and ask about "headshots" for you or your company, don't be surprised if I call it a Business Portrait! Here's the difference between a headshot and business portrait.